Bulk Gustaf Licorice Wholesale
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Bulk Gustaf licorice covers the brand’s full Dutch range in case quantities: Licorice Allsorts, soft drops, sweet buttons, salty herring, and caramel mounties. Salt levels span sweet to Level 5. Order one case, with a sugar-free option, net terms, and US and Canada shipping.
Bulk Gustaf Licorice for Wholesale Accounts
When a buyer wants licorice by the case rather than the bag, Gustaf is the brand that delivers range and recognition together. This bulk selection spans the sweet end and the salty end of the Dutch tradition. The Gustaf Licorice Allsorts and the 6.3 oz Dutch assortment anchor the sweet side, joined by Gustaf Sweet Licorice Buttons and Gustaf Soft Licorice Drops. For the salmiak crowd, the Gustaf Salty Herring Licorice Level 4 and the Gustaf Salt-Dusted Licorice Starfish Level 5 carry real intensity.
The shapes do a lot of the merchandising work. Gustaf Black Licorice Cats, Gustaf Black Licorice Coins, and Gustaf Salty Licorice Diamonds Level 2 fill a pick-and-mix bin with variety, while the Gustaf Licorice & Caramel Mounties and the Gustaf Salmiak Rocks Caramel Licorice Rolls bring caramel into the mix. The Gustaf Strawberry Tire Track Licorice and the Gustaf Beehive Honey Licorice add fruit and honey notes that widen the appeal past traditional licorice fans.
This range is imported from Holland, with some English stock, and ships in bulk form. Item weights run between 1.97 and 2.65 lb, and colors reach beyond black into brown, gold, white, red, and yellow from the allsorts and layered pieces. A sugar-free option is available for accounts that need it.
Most buyers build out from here into the full Gustaf licorice catalog, then add the brand’s Gustaf gummies and jellies to give shoppers a softer, fruit-forward counterpart. Both connect to our broader bulk candy selection.
The selection ships from Holland with some English stock, and the bulk format is what makes it economical for self-serve. Loose pieces let your shoppers build their own mix, which lifts the average sale and reduces the packaging cost per pound on your side. Because the shapes vary so much, from coins and cats to herring and diamonds, the bins stay visually interesting even when a customer scoops the same brand across several flavors. That variety is hard to match with a single-format gummy or chocolate line.
Stocking a Bulk Licorice Program
Bulk licorice rewards a clear layout. Group the sweet allsorts and buttons up front, set the caramel mounties and rolls as a middle tier, and reserve the Level 4 and Level 5 salted pieces for the section your regulars hunt for. The Hot Pepper Black Licorice Fire Trucks with their liquid center make a good impulse pick near the register.
- Sweet allsorts, buttons, and soft drops
- Caramel mounties and salmiak rolls
- Salted shapes graded to Level 5
We are B2B only. The minimum is one case, cases run about 5 to 10 kg, net terms are available, and we ship across the US and Canada. Tell us your floor plan and we will help you weight the order toward sweet or salty.
Frequently Asked Questions
What does bulk Gustaf licorice include?
It spans the full Dutch range: Licorice Allsorts, sweet buttons, soft drops, salty herring, salt-dusted starfish, caramel mounties, salmiak rolls, plus shapes like cats, coins, and diamonds. Both sweet and salted styles are covered.
Can I mix sweet and salty licorice in one order?
Yes. Because the minimum is per case, you can combine sweet allsorts and buttons with Level 4 and Level 5 salted pieces in a single order to build a balanced pick-and-mix or shelf program.
Is bulk Gustaf licorice imported?
Yes, it ships mainly from Holland with some English production. The Dutch origin is a credible selling point for specialty grocers and import retailers stocking a destination licorice section.
What are the order terms?
We sell B2B only with a one-case minimum, cases around 5 to 10 kg. Net terms are available to qualified accounts, and we ship to both the US and Canada. Item weights run 1.97 to 2.65 lb.