Bulk Malaco Candy Wholesale

Bulk Malaco candy, a full Swedish range from one trusted maker

Malaco is one of Sweden’s best-known candy names, and this bulk assortment carries its core lineup in formats built for scoop bins and repacking. Stocking a single recognizable brand simplifies merchandising: the packaging is consistent, the flavors are familiar to Scandinavian shoppers, and the range is wide enough to fill a whole section. Everything here is made in Sweden and sold by the case to US and Canada retailers.

The licorice side is Malaco’s signature. The Skipper’s Pipe Sea Salt Licorice comes in 15, 20 and 25-piece counts, with an Original Licorice version in matching counts, so you can scale the pack to your customer base. Add the Jungle Roar Salty Licorice, the Salty Black Licorice Swedish Fish, and the Lakrifun Salmiak School Chalk, and you’ve got a salted-licorice wall that serves the dedicated salmiak crowd. For an even deeper licorice range from the same brand and others, see our Malaco other candy assortment.

Toffees, marshmallows and the famous fish

Beyond licorice, Malaco makes some of Sweden’s most-loved chewy candy. The Malaco Kick Toffee is a category staple, and the Caramel Marshmallow Mushrooms and Strawberry Marshmallow Mushrooms bring soft, colorful texture to a bin. The Pastel Swedish Fish and the salty licorice fish give you the fish shape in two very different flavor directions, which is a fun cross-sell on a candy wall. For shops mixing chocolate into a Scandinavian display, our bulk milk chocolate page pairs well with these chewy Swedish items.

The fruit-forward pieces round things out. The Sour Watermelon Gummies add a sour note, the School Chalk Peppermint Licorice covers mint, and the Euro Pez Candy Refills serve the dispenser crowd. That breadth, from toffee to gummy to refill, means one Malaco order can stock several distinct shelf zones rather than just one.

Colors, weights and how to plan a Malaco order

The color mix here runs black, brown, green, red and gold, driven mostly by the licorice (black and brown), the toffees (gold and brown), and the marshmallow and gummy pieces (red and green). It’s a grounded, earthy palette that reads authentically Scandinavian rather than candy-bright, which suits import-grocery and specialty shelves.

Pack weights span a wide range, roughly 0.26 to 2.2 lb per unit, because the assortment mixes small piece-count licorice pipes with larger bulk bags. That’s worth noting when you plan: the lighter Skipper’s Pipe counts are easy entry SKUs, while the heavier toffee and fish bags carry your bulk bin program. Every item ships in bulk format, and the minimum order is one case, with cases running about 5 to 10 kg.

Who this Malaco range fits

• Scandinavian import grocers who need the recognizable Malaco name across licorice, toffee and fish.
• Bulk and scoop shops filling bins with Kick Toffee, marshmallow mushrooms and Swedish Fish.
• Salted-licorice specialists stocking Skipper’s Pipe, Jungle Roar and Lakrifun salmiak.
• Novelty and dispenser sellers carrying Euro Pez refills as a tie-in.

Single-brand depth makes cross-selling easy. A shopper grabbing Kick Toffee often adds the marshmallow mushrooms, and a salmiak fan who buys Skipper’s Pipe usually tries Jungle Roar and the salty fish too. Carrying the cluster rather than one SKU lifts the average basket.

How to merchandise the Malaco range

Split the section by texture and let the Skipper’s Pipe counts do the price laddering. The 15-piece pipe is an easy trial size, the 20 and 25-piece counts step up for regulars, and the bulk toffee and fish bags anchor the scoop wall. Putting the three pipe counts together on a shelf makes the upsell obvious, since a salmiak fan who likes the small count almost always moves to the larger one on the next visit.

The two Swedish Fish formats are a built-in cross-sell. The Pastel Swedish Fish reads sweet and bright for the gummy crowd, while the Salty Black Licorice Swedish Fish pulls in the salmiak side. Place them next to each other and you turn one familiar shape into two sales. The Caramel and Strawberry Marshmallow Mushrooms work the same way, offering a soft, colorful counterpoint to the firmer toffees and licorice in the same bin run.

Novelty and import-grocery angles

The Euro Pez Candy Refills are a quiet workhorse for any shop that sells dispensers, since refill buyers come back regularly and add other Malaco items on the way to the till. The School Chalk Peppermint Licorice and Lakrifun Salmiak School Chalk lean into the nostalgic Scandinavian look that import grocers use to signal authenticity. Grouping those chalk-style pieces together gives the section a recognizable, old-country feel.

Storage and handling are simple. The licorice, toffee and gummy pieces all hold well in cool, dry bins, and the bulk format cuts down on individual wrapping. With pack weights running from the small 0.26 lb pipes up to 2.2 lb bags, you can build both a low-entry trial display and a high-volume scoop program from the same order, and the one-case minimum keeps the test cheap.

Ordering, terms and shipping

This is a B2B catalog for shops, distributors and event buyers. The minimum order is one case, cases run about 5 to 10 kg, and net terms are available once your account is set up. We ship across the United States and Canada, and the bulk packaging travels well. To build a broader order, anchor it on a bulk candy base and layer this Malaco set on top for Swedish depth.

If Malaco is new to your store, start with three anchors: Kick Toffee for the chewy crowd, a Skipper’s Pipe licorice count for the salmiak fans, and the Pastel Swedish Fish for the gummy section. From there, the linked Malaco other candy page lets you complete the brand range. Order one case, learn which Swedish formats move in your market, and scale from there. The single-brand focus means you can grow the section over several reorders without juggling multiple suppliers or mismatched packaging, and the familiar Malaco name does a lot of the selling for you with Scandinavian shoppers who already know it.

Frequently Asked Questions