Wholesale brand catalog · Bulk & by the case
Direct Importer
European candy, sourced at origin
Open to Everyone
Retail & wholesale · no minimum order
Secure card checkout
Pay by card, order confirmed on payment
Nationwide US Shipping
Shipped across the United States
Our Bilar items are wholesale cases, shown to approved wholesale accounts once signed in. Meanwhile, here are related products from our catalog.
Need a specific item or a larger volume? Request a quote.
Just one for now. It’s Bilar Salty Licorice Marshmallows, a Swedish salmiak-style black licorice sold in bulk. The brand page is a single item.
It’s a 2.2lbs bulk bag (SKU SD0922). That suits bins and scoop displays. Repackaging works too.
It does. The bulk pack fits self-serve bins and pick-and-mix setups. The black salted-licorice color looks sharp beside lighter candy in a mixed display.
Check the allergen details on the product page before you order. We don’t list ingredient specifics on this page.
No. We ship only within the United States, and that covers every Bilar order.
Yes, once your wholesale account is approved. For a larger custom volume, request a quote.
Quick answer
Bilar is sold to retail shoppers and wholesale buyers across the US, with no minimum order. The single item is Salty Licorice Marshmallows, a Swedish salmiak-style black licorice in a 2.2lbs bulk bag (SKU SD0922). Everyone sees pricing, and approved wholesale accounts get wholesale pricing.
Bilar is a one-product brand here. That product is Salty Licorice Marshmallows, a Swedish salmiak-style black licorice in a 2.2lbs bulk bag (SKU SD0922). Salmiak is a Nordic flavor. It’s salty and intensely black. It has a small but loyal following among candy buyers.
Retail shoppers buy a bag because they already like salmiak. Some want it for snacking. Others want a gift for someone with Scandinavian roots, or a specialty candy dish. Wholesale and business buyers order the same 2.2lbs bulk bag. Nordic specialty shops do. So do candy retailers and online resellers. They’re stocking a salty licorice section that general grocery stores don’t carry. Everyone sees the same listed price, and no minimum order applies to a shop or a single household alike.
Orders go to addresses across the US. With only one Bilar item, most buyers pair it with other Swedish licorice brands from the site. That also builds a fuller Nordic licorice shelf.
If you plan to reorder Bilar often, open a wholesale account. Once it’s approved you get account pricing, which helps a specialty shop that keeps salmiak as a standing item. Every order works the same way. You place it online and pay by secure card at checkout. Confirmation comes once payment goes through.
So the choice is simple. It’s Swedish salty licorice marshmallows in bulk. Some buyers search for salmiak marshmallow candy instead of hard licorice. Bilar is one of the few marshmallow-format salty licorice items on the site. Shops that already stock harder licorice can add it as the softer format.
Two price lists, one catalog. Everyone gets our importer-direct retail price, already well below typical shelf prices, and you don’t need an account or a minimum order to buy. If you’re coming back often, it’s worth applying for a wholesale account, since approved accounts pay less per case and get order management on top. Bigger order, or a mix you can’t find in the catalog? Just ask us for a quote.
