Wholesale brand catalog · Bulk & by the case
Broadway Wholesale: Bulk Italian Licorice & Sour Candy
Direct Importer
European candy, sourced at origin
Open to Everyone
Retail & wholesale · no minimum order
Secure card checkout
Pay by card, order confirmed on payment
Nationwide US Shipping
Shipped across the United States
In stock from this brand
Filter
Our Broadway items are wholesale cases, shown to approved wholesale accounts once signed in. Meanwhile, here are related products from our catalog.
Need a specific item or a larger volume? Request a quote.
Frequently asked questions
How many Broadway products do you carry?
Three, all from Italy. That’s Licorice and Fruit Rockies plus Sour Rainbow Sticks and Sour Strawberry Sticks.
What pack weight do Broadway products come in?
All three are 2.2lb bulk bags (SKUs IT2102, IT2104 and IT2105), a good fit for bulk bins and repacking.
Are Broadway candies suitable for bulk bins?
Yes. Each one is listed in bulk, which suits self-serve bins and scoop displays.
Do Broadway products contain allergens like nuts or milk?
This page doesn’t list that. Check the individual product page before you order.
Can you ship Broadway candy outside the US?
No. Orders go to addresses inside the United States only. You pay by card at checkout, and approved wholesale accounts get account pricing.
Can I get wholesale pricing on Broadway orders?
Everyone sees list pricing. Approved buyers with a wholesale account get wholesale pricing on top.
Quick answer
Broadway sweets are open to retail shoppers and wholesale buyers alike at CandiesWholesaler, shipped across the US with no minimum order. The Italian lineup is three items in 2.2lb bulk bags. That’s Licorice and Fruit Rockies plus two sour sticks, Rainbow and Strawberry. Wholesale accounts get wholesale pricing.
Broadway gives us three Italian sweets. They all come in 2.2lb bulk bags. There’s Licorice and Fruit Rockies, plus Sour Rainbow Sticks and Sour Strawberry Sticks. One’s a licorice and fruit mix. The other two are sour sticks, so you get a classic and something sharper under one brand.
Who orders Broadway candy
Retail shoppers grab a bag for a sour craving or a party favor bag. Some just want to try Italian sour sticks, which you don’t see much on US shelves. Wholesale and business buyers, like candy shops and Italian import grocers, order the same 2.2lb bags by the case. Some of them fill bulk bins. Prices are open to anyone browsing, and the no minimum order rule is the same for every buyer.
All three bags together make a tidy first order. Plenty of stores add other Italian sweets from the site to round out a full Italian candy shelf.
If Broadway becomes a repeat buy, a wholesale account gets you account pricing once it’s approved. Bigger recurring volumes can go through a direct quote instead of repeated case orders at list price. Orders go in online and you pay by secure card at checkout. We confirm the order once payment goes through.
Three products still cover both licorice-fruit and sour sticks. The 2.2lb bulk bag makes it simple to work out how many bags a case order needs. Broadway’s stick shape is different from the boats and wheels in Swedish and Danish sour candy. We’d call that a real texture change next to a sour bin you already run.
Retail or wholesale. Accounts optional.
Two price lists, one catalog. Everyone gets our importer-direct retail price, already well below typical shelf prices, and you don’t need an account or a minimum order to buy. If you’re coming back often, it’s worth applying for a wholesale account, since approved accounts pay less per case and get order management on top. Bigger order, or a mix you can’t find in the catalog? Just ask us for a quote.