Wholesale German Chocolate Brands for US Retailers

A Chocolate Category Built Around Real German and Austrian Brands

Five brand names show up on this page. Maitre Truffout and Schogetten are two of them. Kakao Berlin and Moritz make another two, and Schluckwerder is the fifth. Between them there are truffle-filled bars and foil-wrapped balls. Bulk pralines too, the old Central European kind. A case costs $25.83 to $63.96. We’d honestly lead with the names on the box, because somebody who’s bought Schogetten at a European deli or a holiday market will pick it up off a US shelf without you saying a word.

It’s bulk, and the color is basically brown. No novelty colors anywhere in it, so a shelf of this looks European on its own and you probably won’t need a sign. Price mostly tracks how big the pack is and how fancy the box gets. The small handle boxes are at the cheap end. The big fancy boxes and the multi-piece praline assortments climb toward $63.96 a case. That’s handy to know if you’re new to German chocolate, because a small first order can still have Maitre Truffout or Moritz on it. Several of their lower-priced formats carry the same name as the boxed gift sets.

What’s on the Shelf

The Mozart Chocolate Bar with Truffle and Marzipan Flavors is from Maitre Truffout. It’s 143 grams. Truffle and marzipan are both very Austrian, and we like seeing them in one bar. Mozart Balls come in a 7-piece handle box or a 10-piece box. You can also get a mix bag tied with a bow. The fancy one is a 10-piece 200g box, and we’d save that for the gift season shelf. Assorted Pralines Red 180g is a boxed praline on its own, for anyone who wants pralines without the Mozart Balls.

Bars and bites come from Schogetten and Kakao Berlin. The Chocolate Alps w/ Crunchy Honey Nougat Almonds 90g Bar has the nougat and almond thing going. The Dark Chocolate Orange & Mint Bites 200g Box goes the citrus way. You see those pairings a lot in German and Austrian chocolate. Moritz makes Snowbear Chocolate Ice Cups, also known as Eiskonfekt, in a 150g bag meant for the cold months. Hot Chocolate Spoons are made with whole milk and come two to a pack at 60g. There’s a Cookies and Cream 3.5oz item too, and both still fit the bulk format.

Packaging That Works for Both Everyday and Seasonal Sets

With small handle boxes and big fancy ones, plus bars and bags, you can run a regular chocolate shelf all year and swap a holiday or gift display in and out from the same order sheet. You won’t need a separate seasonal supplier.

Who Stocks Wholesale German Chocolate

Our guess is specialty grocers and European shops will move this fastest, since their customers already walk that aisle looking for these names. A gift shop would more likely build holiday sets out of the boxed Mozart Balls and the praline assortments. Candy shops and concession counters can tuck the bars and bites into a premium chocolate case next to their everyday stuff. Event planners doing favor bags tend to go for the small handle boxes and the bars, since they’re wrapped and easy to split up.

Chocolate does better once it cools off outside. It ships and displays better in the cold, and the Moritz Snowbear Chocolate Ice Cups are made for exactly that stretch of the year. If a fall or winter reset is coming up on your specialty candy shelf, we’d put the bigger order there with the Mozart Balls gift boxes and the Moritz line together on it. Summer orders can stay lighter.

Ordering Wholesale German Chocolate

There’s no minimum here. You buy by the case at the listed price with a secure card checkout, and if you’re approved for a wholesale account you’ll get account pricing. A grocer who wants to try one Moritz item and one Schogetten bar can order a case of each. A gift retailer stocking the whole Mozart Balls range does it the same way. Big volumes are better handled through a quote request.

Our first order would be small. One familiar box like the Mozart Balls Mix or Assorted Pralines Red 180g goes on it. Add one seasonal piece, probably the Snowbear Chocolate Ice Cups. Watch how they move for a season before you bring in all five brands. You’ll have real sell-through to go on, and your shelf space and cash aren’t stuck in a brand your customers turn out to ignore.

Frequently Asked Questions